Dispatches

How to Not Ruin a Graphic Tee: Care Guide
You bought a shirt with a machine pistol on a beer can. The least you can do is keep it looking good. Here's the whole science of not ruining a high-density print, in the time it takes to finish a cold one.WashingCold water. Inside out. Every time. Hot water is how prints crack and blacks go gray. Turning it inside out keeps the artwork from grinding against everything else in the drum — think of it as putting the print in a holster.DryingHang dry if you love it, tumble low... Read more...
The Can Series, Explained
Six beers that don't exist. Six shirts that absolutely do. If you've seen the Can Series and wondered what exactly you're looking at, this is the decoder ring.Why fake beer cans?Because the two best label design traditions in America are beer and ammunition, and nobody had the sense to merge them. A beer can label has everything a great shirt graphic needs: bold type, a mascot, fake regulatory text you have to squint to read, and a color scheme you can spot across a parking lot.So we designed six beers... Read more...